VALIDATOR

Best For: Brands launching on CTV for the first time or testing a specific new angle. The "Matrix" Promise: "We don't guess what works; we let the data decide between 3 distinct psychological triggers."

Core Deliverable: 1x High-Fidelity :30sec Master Spot (Motion Graphics/Stock/AI - No Live Action).

The Matrix (3x2)

3 Hooks (1-2-3):

Hook 1: "Problem/Agitation"

Hook 2: "Social Proof"

Hook 3: "Visual Disruptor"

2 End Cards (A-B):

Offer A: "Urgency"

Offer B: "Value"

Total Variations: 6 Unique Video Assets (16:9 TV Format Only)

Includes: Scripting strategy, AI Voiceover (for speed/testing), Stock Music, 2 Rounds of Revisions on the Master only.